ecca.edu

Platform for social projects

Date
2022

Tasks
UX Design
UI Desgin
User Research

My role
Product Designer

Skills
Figma
Miro

Objetives

The main objective of the new website was to adapt to new technologies and facilitate access to its entire training catalog, improving the enrollment and course purchase system for inexperienced users.

And the outdated way of delivering training, starting from very long and tedious processes of enrolment and purchase of courses, impeding the internal management of enrolments and creating internal confusion.

User Personas

Students are the main user, as they are currently doing some training with ecca.edu. these students can be people who left school very young to start studying and others are people who in their country of origin could not study.

Journey Map

The user’s journey through the eca.edu platform is explored in order to find the critical points to be able to work on them and improve the user’s experience and accessibility.

Information Architecture

Creation of a logical navigation that facilitates the user’s journey without creating frustration and confusion.

Design Systems

Following the Re-Branding designed by 22Grados, the elements are aligned with the visual style.

Result

By implementing these changes, we achieved a more intuitive, direct website and a defined hierarchy so that users can access information more easily.

By displaying the entire catalogue of courses, students will be able to manage their training without having to depend on the managing body.